{"title":"Purito Seoul","description":"\u003cp\u003ePurito Seoul relies on pared-down formulas and full transparency of composition, as in its Wonder Releaf Centella Serum in an unscented version, formulated with 34,685 ppm of centella asiatica extract and designed for the most reactive skin. The brand built its reputation on vegan skincare, free of superfluous ingredients, and on honest communication with its users.\u003c\/p\u003e\n\u003ch2\u003eWhat you should know\u003c\/h2\u003e\n\u003cp\u003eCentella asiatica is studied for its soothing and skin-renewal effects, mostly in vitro and orally; topically, it remains K-beauty's reference soothing active, with a very low risk of sensitisation. The serum is used morning and evening after the toner, alone or under a moisturiser.\u003c\/p\u003e\n\u003ch2\u003eWhich skin type\u003c\/h2\u003e\n\u003cp\u003eSensitive, reactive, redness-prone skin, or skin recovering after retinol or an exfoliant. Find the serum in our \u003ca href=\"\/en-us\/collections\/centella-cica\"\u003ecentella asiatica\u003c\/a\u003e selection, our \u003ca href=\"\/en-us\/collections\/peau-sensible\"\u003esensitive skin\u003c\/a\u003e selection and all our \u003ca href=\"\/en-us\/collections\/serums-ampoules\"\u003eKorean serums\u003c\/a\u003e.\u003c\/p\u003e","products":[{"product_id":"purito-seoul-wonder-releaf-centella-serum-unscented-60ml","title":"Purito Seoul Wonder Releaf Centella Serum Unscented 60ml","description":"\u003cp\u003eA lightweight, fresh gel-water serum texture that sinks into the skin without stickiness or film, for an almost immediate soothed finish. This version is fragrance-free, designed for the most reactive skin types.\u003c\/p\u003e\n\u003ch2\u003eWhy we love it\u003c\/h2\u003e\n\u003cp\u003eFormulated with 34,685 ppm of Korean centella asiatica extract (madecassoside, asiatic acid, asiaticoside), an active whose soothing action is well documented in laboratory settings; however, the strongest clinical evidence for centella concerns oral use, not topical application — a nuance most brands leave out. Purito Seoul rounds out the formula with four types of peptides and allantoin for skin comfort. The brand states a tolerance test on sensitive skin (HRIPT) and a reported improvement in discomfort of around 47% after 30 minutes in its own consumer trials; we have not found an independent publication of this data, so treat it as a brand-reported result rather than a third-party study.\u003c\/p\u003e\n\u003ch2\u003eHow to use it\u003c\/h2\u003e\n\u003cp\u003eAfter toner, apply a generous amount to the face and neck, pat until fully absorbed, morning and evening. Compatible with all actives; ideal on recovery evenings after retinol or an exfoliant. Apply to intact skin, as centella has been linked to rare cases of dermatitis on damaged skin.\u003c\/p\u003e\n\u003ch2\u003eWho it's for\u003c\/h2\u003e\n\u003cp\u003eSensitive, reactive or redness-prone skin, skin weakened by a strong active, and any skin looking for a fragrance-free soothing serum. Pairs well with products from our \u003ca href=\"\/en-us\/collections\/centella-cica\"\u003eCentella \/ Cica\u003c\/a\u003e range and our \u003ca href=\"\/en-us\/collections\/peau-sensible\"\u003esensitive skin\u003c\/a\u003e selection.\u003c\/p\u003e","brand":"PURITO SEOUL","offers":[{"title":"60 ml","offer_id":53801757573386,"sku":"PURITO-CENTELLASERUM-60","price":25.9,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0965\/7152\/3338\/files\/purito-seoul-wonder-releaf-centella-serum-unscented-60ml.jpg?v=1790197362"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0965\/7152\/3338\/collections\/collection-purito-seoul.jpg?v=1790280600","url":"https:\/\/glasskin-beauty.com\/en-us\/collections\/purito-seoul.oembed","provider":"Glasskin Beauty","version":"1.0","type":"link"}