Beauty of Joseon

Beauty of Joseon draws on Hanbang, traditional Korean medicine, to formulate modern skincare around ingredients such as rice, ginseng, propolis or honey. Its Relief Sun, an SPF50+ sunscreen with rice and niacinamide, has become a global reference for Korean sun protection, and its propolis Glow Serum brought "glass skin" radiance into everyday routines.

Which skin type

Relief Sun suits every skin type, including combination skin, thanks to a fluid texture that leaves neither white cast nor greasy film. Glow Serum is aimed at dull skin or visible pores; propolis can sensitise people allergic to bee products, so a patch test is advised.

In the routine

The serum goes after the toner, the sunscreen as the last step in the morning. Find the brand in our Korean SPF sunscreens, niacinamide and rice and Hanbang selections.